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(re)imagining contraceptive services: (re)solve in Ethiopia

(re)solve combines expertise from consumer insights, behavioral design, and public health to discover what stops women from using contraception when they express a desire to avoid pregnancy, and yet do not use a modern contraceptive method. In Ethiopia, we focused on the unique behavioral barriers faced by postpartum women in using modern contraceptives. We designed customized solutions to address these barriers.

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